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List of articles for: tips

20
Mar
2011

Introducing referrer data

You will be able to :

  • track websites from where your respondents come
  • integrate your survey with your forum, portal, other community or website so you will be able to match responses to your users

We have created simple mechanism called referrer which enables you to integrate your survey better with any website. Referrer enables you to aquire information about source from where your respondents come. It is working by default for your surveys and tests, you don't have to set any options for it to work.

An example survey's collector URL :

http://mysurveylab.com/lng/en/pageTag/SurveyCampaign/cId/d76ce38fd97716c5cd86341408510f6ad0767713/

If respondent click above link and complete the survey you will be able to track back the response to the page where it came from.

Survey response result details for default referrer

As you can see the reference data is containing URL information pointing to this article page. This information is based on HTTP header field called HTTP_REFERRER. We can not give you the guarantee about this value, please read more about HTTP_REFERRER on wikipedia.

You can customize the referrer value by adding the referrer URL variable like in the following URL :

http://mysurveylab.com/lng/en/pageTag/SurveyCampaign/cId/d76ce38fd97716c5cd86341408510f6ad0767713/referrer/BlogIntroduction/

This will result in puting BlogIntroduction as the referrer value into the response data as it is shown on the screenshot below.

Survey response result details for custom referrer

Lets summarize referrer  :
  • referrer values are displayed in the response details and CSV export
  • you will be able to find out where your respondents opened your survey
  • do customization and pass values like Blog, LinkedIn, CompanyWebsite, FirstMailing as the referrer
  • integrate your surveys with a forum (or a portal) by passing more custom values to referrer like ABC;XYZ; or user:ABC;page:XYZ; this way you can track not only input location but even a user in your community who responded to your survey

Referrer may be 8192 characters long. But you should keep your custom referrer values short!


If you need more information about integration possibilities please fill in the contact form or send an email to support@mysurveylab.com.


 

Tom G


21
Feb
2011

How to resend survey?

Resending surveys is a proven method to improve response rate - get more answers in a survey research from the same sample.

mySurveyLab provides automatic and multiple survey resend feature. System automatically verifies if survey participant already filled out survey and resends invitation only to those that haven't responded for an invitation.Resend survey

Option is available only for survey and test collectors using internal mySurveyLab mailing mechanism.

Jakub S


15
Feb
2011

How to improve survey response rate ?

What is response rate, why it is important and how it works?

Response rate (also known as completion rate or return rate) tells us how many people have completed surveys comparing to total number of people in the sample. The bigger response rate is the better.

Response rate  = number of completed surveys / number of people in the sample

How response rate works? 

Let’s assume you have send survey to 100 people and 40 people answered and filled out survey. It means that response rate for your survey will be 40/100 = 0,4 x 100 = 40%

How to improve response rate?

There are several ways to improve response rate – it means to improve number of collected responses on your survey in a sample. Below you will find few simple and proven methods:

  1. Ask your respondents in advance if they would like to participate in a survey
  2. Create survey introduction, with information like:
    - survey objective
    - explain why is it important to participate in a survey
    - information that survey is completely anonymous, and information how collected data will be used
  3. Provide enough time to complete survey
  4. Resend survey during research, but only to people that haven’t opened your survey
  5. Offer a small present in return for survey completion, it can be also possibility to donate small amount on a charity
  6. Say "thank you" for participation in a survey

 

Jakub S

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