Online survey blog

NPS

01 JUL 2015

Why NPS fails… but is still worth it?

Net Promoter Score (NPS) is one of the most popular methods of testing customer satisfaction, however, it’s still far from perfect. Before you start with your NPS, find out all about its limitations. Read more ...

Apator

17 JUN 2015

Multilingual cutomer satisfaction surveys

This is the most convenient way to run satisfaction surveys, which additionally gives us real-time feedback and reports ... It's a state of the art tool suitable for the requirements of the 21st century! Read more ...

22 APR 2015

ROPO effect - what do you need to know about it?

Consumer behavior evolves constantly in order to adapt to the changing purchase possibilities. ROPO: Research Online, Purchase Offline is one of the tendencies we’re now dealing with ever more frequently. 88% of smartphone owners use them to search for information and reviews of products - sometimes even while at the store. Do you know how this affects your business and have you ever considered using it to your advantage? Read more ...

Common mistakes

25 MAR 2015

Drafting a survey? Beware of these common mistakes

In the case of survey based research it’s not just about WHAT you want to ask. It’s also as much about HOW you formulate your questions. Otherwise you might end up with data that is false or of poor quality. Good questions are clear and they don’t raise any doubts at the time of completing the questionnaire. Bad questions may include answer suggestions or they can even make it impossible to give a truthful answer and as a result they are discouraging. What kinds of questions should you avoid? Read more ...

Lezajsk

17 MAR 2015

Online surveys used in EU funding project

Thanks to online surveys it was possible for us to reach the intended indicators and aquire EU funding. Read more ...

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